EasyJet looking to attract more corporate business
their way onto more EasyJet
tickets for business travellers.
CEO Carolyn McCall
have merely bounced off a 52-week low, with all the airlines having been dragged
down in by higher oil prices and ongoing economic uncertainty.
Flexible Flights To Suit(s)
sales through intermediaries. The main push will come this summer, when EasyJet
will offer the tickets to all its customers who book via its main website.
of departure (subject to other conditions). By wrapping this feature together
with other options including priority boarding and luggage checking to effectively
create a new class of passenger, McCall believes EasyJet can increase its proportion of business passengers from
18% to 21%.
always cost more when you fly with EasyJet. Business customers also tend to book
later, which also enables higher ticket prices.
runs from its main hubs, to better compete with the legacy carriers. EasyJet has
negligible routes offering five or more flights per day compared to British Airways, for example, and business customers like to have multiple options when choosing