British Airways launches its Gatwick short haul cheap flights subsidiary, BA Euroflyer

British Airways is to have a new short-haul subsidiary at Gatwick, starting in March 2022. Tickets for the subsidiary, known as BA Euroflyer, have gone on sale, with 35 destinations initially.  It will have three planes initially, in creasing to 18 by May 2022.  The aim of BA Euroflyer is to try to remain competitive with Gatwick’s dominant low-cost airlines.  In March flights will go to Amsterdam, Larnaca, Paphos, Seville, Tenerife, and Verona – all just holiday destinations, with flights starting under £50.  Then other holiday destinations will be added.  According to the airline, from a passenger’s perception, there should be no difference when flying on mainline British Airways or BA Euroflyer.  Just what the planet does not need; instead of reducing the demand for air travel, making unnecessary flights even cheaper. 
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British Airways launches its Gatwick short haul subsidiary

by Tom Boon (Simple Flying)
December 14, 2021

British Airways today officially launched its new short-haul subsidiary due to operate from London Gatwick Airport starting in March. Tickets for the subsidiary, known as BA Euroflyer, went on sale today, with 35 destinations making the initial cut. The new subsidiary comes as British Airways seeks to remain competitive at an airport dominated by low-cost carriers.

Worldwide, many airlines had to ground fleets and suspend operations due to the COVID-19 pandemic. In some cases, this created opportunities for airlines. For British Airways, it allowed the airline to reassess a part of its business that had been losing money since long before the pandemic.

Around a month ago, IAG’s CEO, Luis Gallego, revealed that the airline group would be seeking to launch British Airways’ new short-haul London Gatwick subsidiary in March, assuming all went to plan. It seems all is going to plan, as today British Airways revealed that its new subsidiary would indeed take to the skies in March.

According to the airline, flights with the subsidiary will begin on March 29th, 2022. This is a natural date to begin operations, as it is when the IATA summer schedule kicks in. On the first day of operations, flights will go to Amsterdam, Larnaca, Paphos, Seville, Tenerife, and Verona. Just over a month later, on May 4th, Athens will become the 35th destination to launch.

For the time being, British Airways has only revealed 35 destinations due to be operated by the subsidiary. When operations launch in March, three aircraft will be used. This will increase to 18 jets by the end of May. BA Euroflyer likely won’t yet have its AOC in March, according to the airline. With this in mind, British Airways’ mainline fleet will operate flights from Gatwick until they can transfer to the new AOC.

The same service as mainline British Airways
There is currently a difference between British Airways short-haul and BA Cityflyer. BA Cityflyer operates Embraer aircraft out of London City and has complimentary refreshments, including alcohol in the economy cabin.

According to the airline, from a passenger’s perception, there should be no difference when flying on mainline British Airways or BA Euroflyer. The two airlines will offer the same benefits to both passengers on identical aircraft. The only difference will be the price. British Airways revealed that fares start at £39 ($51.62) and will be competitive with London Gatwick’s “no-frills” carriers.

Commenting on the announcement, British Airways CEO Sean Doyle said,

“Today is a landmark moment for British Airways. The creation of a new British Airways short-haul organisation means Gatwick customers will benefit from access to a premium service from the UK’s flag carrier at competitive prices. We are looking forward to bringing a short-haul network back to Gatwick…”

https://simpleflying.com/british-airways-launches-its-london-gatwick-short-haul-subsidiary/

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See earlier:

BA plan for new low cost “BA Lite” at Gatwick, for short-haul flights, abandoned

At the end of August British Airways announced that it hoped to start a new low-cost airline, called “BA Lite” to operate from Gatwick, and compete with Ryanair, EasyJet and Wizz. BA would therefore move short-haul flights back to Gatwick, after deciding to move them to Heathrow because of the pandemic.  BA had consultations with trades unions – telling them that change was essential if it was to return to Gatwick.  But the contracts for staff were less generous than before. Now the plan to create “BA Lite” has been scrapped, as agreement could not be reached with the pilots’ union, BALPA.  The union says the benefits and protections its members would have under the new company are not good enough.  So BA has shelved the plan and will now cut the short haul routes it already flies from Gatwick. The news may come as a blow for Gatwick as it looks to grow passengers numbers and bring its emergency runway into regular use to increase its capacity.  The loss of BA and its routes means Gatwick has even less need for its costly, climate-wrecking, expansion plans to bring its standby runway into full use, by 2029.

Click here to view full story…

Gatwick public consultation begins on plans to convert standby runway to full use as 2nd runway

Gatwick airport has started a public consultation on its plans to bring its standby runway, just north of the main runway, into routine use for departing aircraft – alongside the main runway.  It means having to reposition the centre line of the standby runway, moving it 12 metres north. That then just meets international runway safety standards.  The consultation ends on 1st December 2021. Due to the size of the proposal, increasing the annual number of passengers by over 10 million, it is classed as a Nationally Significant Infrastructure Project. Therefore Gatwick will next have to  apply for a Development Consent Order (DCO) to build and operate the altered runway. This consultation is not the DCO application itself.  Gatwick hopes to get consent to start the first stages of the runway process by 2023, starting actual building work in 2024, with the runway finished by 2029. The work is expected currently to cost £500 million – there are extravagant claims about numbers of new jobs and local economic benefit.  This growth is in addition to more growth by increased use of the main runway, but that does not need a DCO application. Gatwick’s annual CO2 emissions could rise by a million tonnes.

Click here to view full story…

British Airways might abandon Gatwick, for Heathrow, if 80% slot use rules are reinstated

British Airways has revived plans to abandon Gatwick and concentrate operations at Heathrow, according to industry sources. This is due to fears by BA’s owner, IAG, that it could lose lucrative take-off and landing slots at Heathrow.  BA first considered leaving Gatwick more than a year ago in anticipation that demand for air travel will remain depressed for a number of years. The landing slots at Heathrow are very much sought-after and expensive, each costing tens of millions of pounds. Usually airlines have to make use of 80% of their slots, or risk losing them.  This was suspended due to Covid, and this waiver was initially due to end in late March. Transport Secretary, Grant Shapps, then extended it, with no given end date. If the waiver is finally ended, then British Airways would want to be sure of keeping its lucrative Heathrow slots, by moving more of its activities there, from Gatwick – where the slots are less valuable.

Click here to view full story…

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